DAWN GOOLD DESIGN

FREELANCE

I have been freelance for over 6 years, working with some amazing companies and brands around Bath. Working from home and on-site locations.

SavillsResearch and analysis for residential, commercial and rural markets.
Translating data into engaging info-grpahics including charts and maps with appealing text layouts for online and print publications.


Verisk Maplecroft
leading research firm specialising in global risk analytics, country risk insight & trusted advisory
Info graphics and document layouts for global risk data for environmental, social, governance, and political indices comparing country, industry, commodity and product risk in various languages. Clients including Microsoft, Barclays and Nokia.


The Gifting Stationery Co.
Gifting and stationery manufacturers.
Picture research and design of 2019 calendars.


Media Clash
Magazine Publisher.
Design and pre-press production on city and food based magazines. Advert setting, proofing, page layout, liaising with advertisers and working closely with sales teams. Uploading digital magazine formats and conversion to App software for magazines.

Acheson & Acheson
Beauty product manufacturers.
Beauty product packaging branding pitch.

Wild & Wolf
Producer of stationery, gifting and toys.
Designing a new Debenhams gifting collection.

Butcombe
Brewery and restaurant chain.
Implementing new style guides for seasonal menus.

Vintage Spirit Magazine
Magazine Publisher.

Editorial contributor and Advertising.

JR Restorations
Engineering Company.
Website management with SEO and EMS marketing.


INDUSTRY

My career started in publishing, designing book covers which lead to working for the BBC. Afterwards a change of direction to gifting and packaging.
Robert Frederick Ltd.
Producer of stationery, gifting and toys.
Licensing Graphic Designer
Developing creative in-house and licensed products in packaging and design for stationery, toys, outdoor games and gifting. Managing licensed brands including DC Comics, London Underground and Mr Men, adapting brand style guides into new product lines. Producing marketing material including photography for catalogues, online marketing, point of sale and trade events. Ability to respond to new emerging market demands. Source samples and produce ‘mock-ups’ for sales presentations. Responsible for compliance and safety standards on packaging for worldwide territories. Liaising with Far East suppliers of product sourcing and print.

AudioGo.

Publisher of print &  audio literature.

Senior Graphic DesignerDesigning approximately 450 original cover designs a year across Adult & Children’s imprints. Managing a further 800 artwork from external publishers. Working closely with brands including BBC, Audible and Random House. Creating exciting original artwork for online IPs.Online marketing including short video product promos. Photographing Actors and Authors for promotion purposes. Marketing campaigns including organising product launch parties and supporting social media and press releases.

BBC Worldwide

Publishing content for audio and radio.
Senior Graphic DesignerDesign

management of Adult and Children’s imprints including original designs and commissioning Illustrators and freelance staff. Collaborating with
authors. Brand development including Little Britain, Mighty Boosh and DrWho. Interactive digital media development for specific IPs.
CRM and EMS supported marketing campaigns.
Editor of staff newsletter.

Chivers Press.
Publishing company supporting Libraries.
Junior Graphic Designer
Artworker for external publisher artwork.Assistant office administration.

VOLUNTARY

With a few skills I have picked up along the way, I hope to help out charities and local causes where I can. I also enjoy curating social fundraising events.
Carer's Centre
I presently volunteer for the Carers’ Centre, a charity providing support for Carers’ for their physical and mental health. My role involves welcoming Carers to take part in workshops including cookery, art classes and pottery. It is essential to create an carer-friendly community where they can connect with others and feel supported.


Join Dementia ResearchI am also a member of ‘Join dementia research’ a international research service with the aim of studying healthy brains towards a cure or therapeutic treatments for Dementia. I have taken part in several studies for University of Oxford, Dementia UK and University of Oslo.


Compassionate CommunityDuring the pandemic I have volunteered as a member of the Compassionate Community.


YMCA
I was asked to write a marketing proposal and present to the senior staff of Street branch of YMCA called ‘Basic Market Principles of Marketing and Understanding the Message Behind the Brand’


Events

Over the last few years I have worked with a small group of people to help to design, create and host charitable events. These have been themed events including Second World War, Wild West and Rock’n’Roll. All were very successful and well received, raising funds for Help for Heroes, The Alzheimer’s Association and local charities.

Websites

I help design and manage websites and offer marketing skills to support charities in raising awareness, donations and inspire supporters.

COURSES

Information Security and Privacy Incident Reporting Training. 2019

Red Cross First Aid, Level 1. 2019
Anti-Bribery & Corruption (Basics). 2019
Security Awareness Training:
Cyber Security - Protect & Prevent. 2019
Caligraphy. 2019
Email Marketing. 2017
Word Press. 2017
Building and Design Websites. 2009




AWARDS

Best Steam Exhibit 2019

Bath & North East Somerset
Library Book Art Competition
2015.
BBC Environmental Awareness Award 2002.
Best Dissertation, Solent University 2000.